February 13, 2024
35: Becoming a Memorable Speaker: It’s All in the Engine Room
Jacqueline explains how to construct a powerful speech engine room that embeds your message into the audience’s memory.
Have a question about speaking or business that you’re eager to have answered?
Click HERE to submit your query, and it might just be highlighted in an upcoming episode! Selected questions may also receive a special shoutout.
Have you heard – or are you guilty of falling into – the Clever Trap? It’s a phenomenon that strikes which shows up as cramming too much in! And that is a problem in more ways than you can imagine.
Are you constantly struggling to embed yourself into the memory of your audience? Are you wondering why speaking referrals come by so infrequently? If you nodded along to these questions, then you must stick around to find out exactly how you can repeatedly draft impactful speeches for your audiences.
In this episode of Speaker Driven Business, Jacqueline explains how to construct a powerful speech engine room that embeds your message into the audience’s memory. She outlines a step-by-step process — the Cluster, Clump, and Dump — to uncover your hidden genius.
Jacqueline notes this process crystallises your perspectives into memorable frameworks centred on empowering the audience. She also highlights a 9-part template to map each key idea cluster, from quick scene-setting to closing, checking for models and methodologies, and identifying gaps.
Excellent speaking means the audience’s needs take precedence over what you most want to share. This episode reveals how to excavate transformational gems and arrange them to spark positive changes everytime you speak.
WHAT YOU’LL DISCOVER IN THIS EPISODE:
- Why you need to construct a good engine room (00:05)
- What the engine room is all about (00:47)
- Step 1: Cluster (02:00)
- Step 2: Clump (03:27)
- Step 3: Dump (05:48)
- Subject matter experts and the 3×3 matrix (09:25)
- The importance of the number 7 (09:45)
- Mainstage keynote speakers and five bold ideas (10:49)
- Does format really matter? (12:31)
- Step by step guide to creating a format (15:22)
QUOTES
“Number seven is important because we can actually absorb, as your audience, we can absorb seven plus or minus two chunks of information at any one time.” – Jacqueline Nagle
“The brain needs a minimum of three to be able to make sense of something … once you get past seven plus or minus two chunks, or nine at a maximum, the brain will also delete it all.” – Jacqueline Nagle